Who are the Millennials?

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Authors
  1. Tanner, L.
Corporate Authors
Defence R&D Canada - Centre for Operational Research and Analysis, Ottawa ON (CAN)
Abstract
Due to increased attrition and challenges in meeting recruiting targets, the Canadian navy’s effective strength has been steadily eroding over the last decade. Whereas a number of initiatives are being undertaken to address this issue, one important factor to consider is the type of people who are to benefit from them. There are currently three very different generations working side by side in the navy, from the Baby Boomer generation who are approaching retirement, to the Generation X who are climbing up the chain of command, to the Millennial Generation who are now being recruited into the junior ranks. To better understand this latest generation to enter the navy, this study examines the Millennials’ major influencers, common characteristics, and work expectations. Follow-on studies will more closely examine the implications that these may have on the Canadian navy, in terms of such issues as attraction and recruitment, training and education, leadership, organizational culture, and retention.

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Keywords
Canadian Navy;Millennial Generation;Generation Y;Generational Theory;Generational Characteristics;Recruiting;Training;Leadership;Retention;Organizational Culture;Demographics
Report Number
DRDC-CORA-TM-2010-284 — Technical Memorandum
Date of publication
24 Dec 2010
Number of Pages
82
DSTKIM No
CA034615
CANDIS No
534334
Format(s):
Electronic Document(PDF)

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