How to Design Culturally Resonant Messages?

Comment concevoir des messages à résonance culturelle?

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Authors
  1. Upal, M.A.
Corporate Authors
Defence R&D Canada - Toronto, Toronto ONT (CAN)
Abstract
Starting in June 2009, DRDC Toronto’s Effects & Influence Group (EIG) was asked by LFCA G9 (Influence Activities Unit) to provide course material that can be delivered to LFCA’s Influence Activities (IA) operators to train them on how to design more effective message in expeditionary environment. The lecture notes and the Powerpoint slides designed and delivered by the EIG are presented here.

Il y a un résumé en français ici.

Keywords
Effects &Influence Group;Influence Activities;training
Report Number
DRDC-TORONTO-TN-2012-108 — Technical Note
Date of publication
01 Oct 2012
Number of Pages
42
DSTKIM No
CA037750
CANDIS No
537637
Format(s):
Electronic Document(PDF)

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